Diada Nacional de Catalunya 2024

Proposta finalista

  • Client

    Generalitat de Catalunya

  • Categories

    • Campaign
    • Institutional
    • Poster

Finalist proposal for the institutional graphic campaign of the National Day of Catalonia 2024, which arises from the competition organized by the Government of Catalonia in collaboration with the Graphic Design Association ADG-FAD.

The graphic proposal visually showcases various ways of feeling Catalonia, starting from the national symbol that encompasses all Catalan culture, tradition, and territory: the Senyera.

Based on the series of slogans, A NATION OF EMOTION / A NATION OF HORIZON / A NATION OF TRADITION, we create a system where the red stripes of the Senyera undergo different transformations that will display the variety of feelings and territories that emerge in Catalonia.